Why is it important for packaging to be more reflective and of excellent quality?
The packaging of a product is the precursor to the quality that resides within it. It is what helps to translate the efforts of the brand and its environment into a product, as well as helping to establish the unique identity of the brand that will differentiate it from the rest. Packaging should always reflect what the brand stands for, its quality, and its value. When a brand labels its product with a price tag that is worth a few dollars, the only possibility it has of compelling the consumer to buy it is through the brand, it is a product in a decent enough packaging to reflect the quality within. of the packaging. Quality packaging is key The consumer is much more advanced today. They cannot be fooled into buying almost anything. Let's consider the market trends for chocolate bars. There is a growing demand for chocolate bars that contain 100% cocoa. Cocoa is not a common product. It grows sparsely and exclusively in a few specific places in the world and undergoes a l